Privacy policy

Last updated: March 21, 2025

This Privacy Policy describes how Mom'n'Moi (the “Website”, “we”, “us” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.momnmoi.com (the “Website”), or otherwise communicate with us regarding the Website (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as the user of the Services, whether as a customer, website visitor, or another individual whose information we collect under this Privacy Policy.

Please read this Privacy Policy carefully.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Website, update the “Last updated” date, and take any other actions required by applicable law.


How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources, as described below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses outlined below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.


What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Website and how you use our Services. When we use the term “personal information,” we are referring to information that identifies you, relates to you, describes you, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.


Information You Provide Directly

The information you submit to us directly through our Services may include:

  • Contact details, including your name, address, phone number, and email
  • Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number
  • Account information, including your username, password, security questions, and other information used for account security purposes
  • Customer support information, including the information you choose to include in communications with us, for example when sending a message through the Services

Some features of the Services may require you to provide certain information directly. You may choose not to provide this information, but doing so may prevent you from using or accessing those features.


Information We Collect About Your Usage

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). For this purpose, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Website and your account, including device information, browser information, network connection details, your IP address, and other information related to your interaction with the Services.


Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

  • Companies that support our Website and Services, such as Shopify
  • Our payment processors, who collect payment information (e.g., bank account, credit or debit card details, billing address) to process your payment, fulfill your orders, and provide you with the requested products or services, in order to perform our contract with you
  • When you visit our Website, open or click emails we send, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third-Party Websites and Links.


How We Use Your Personal Information

Providing Products and Services

We use your personal information to provide you with the Services, in order to perform the contract we have with you, including processing payments, fulfilling orders, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating and managing your account, arranging shipping, facilitating returns and exchanges, and other account-related features. We may also enhance your shopping experience by allowing Shopify to match your account with other Shopify services you may choose to use. In this case, Shopify will process your information as set out in its Privacy Policy and Consumer Privacy Policy.


Marketing and Advertising

We may use your personal information for marketing and promotional purposes, such as sending marketing communications via email, SMS, or post, and showing you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Website and other websites. If you are a resident of the EEA, the legal basis for this processing is our legitimate interest in selling our products, in accordance with Art. 6(1)(f) of the GDPR.


Security and Fraud Prevention

We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access details with anyone. If you believe your account has been compromised, please contact us immediately. If you are a resident of the EEA, the legal basis for this processing is our legitimate interest in maintaining the security of our Website, in accordance with Art. 6(1)(f) of the GDPR.


Communicating with You and Improving Services

We use your personal information to provide customer support and improve our Services. This is based on our legitimate interest in responding to you, providing effective services, and maintaining our business relationship with you, in accordance with Art. 6(1)(f) of the GDPR.


Cookies

As with many websites, we use cookies. For specific information about the cookies used in connection with our Shopify-powered store, please visit: https://www.shopify.com/legal/cookies

We use cookies to operate and improve our Website and Services (including remembering your preferences), perform analytics, and better understand how users interact with the Services. We may also allow third parties and service providers to use cookies on our Website to better tailor services, products, and advertising.

Most browsers automatically accept cookies by default, but you can choose to configure your browser to remove or reject cookies through its settings. Please note that removing or blocking cookies may negatively impact your user experience and may cause some Services, including certain features and functionalities, to work incorrectly or become unavailable. Additionally, blocking cookies may not completely prevent how we share information with third parties, such as our advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for contract fulfillment purposes, legitimate interests, and other reasons subject to this Privacy Policy. Such circumstances may include:

  • With vendors or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
  • With business and marketing partners to provide you with services and advertising. Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct, request, or otherwise consent to us disclosing certain information to third parties, for example, to ship products to you or through your use of social media widgets or login integrations, with your consent.
  • With our affiliates or otherwise within our corporate group, in our legitimate interest of running a successful business.
  • In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We disclose the following categories of personal information and sensitive personal information about users for the purposes described above in “How We Collect and Use Your Personal Information” and “How We Disclose Personal Information”:

 

Category

Categories of Recipients

  • Identifiers, such as basic contact details and certain order and account information
  • Commercial information, such as order details, purchase information, and customer support information
  • Internet or other similar network activity, such as Usage Data
  • Geolocation data, such as locations determined by an IP address or other technical measures
  • Vendors and third parties who provide services on our behalf (such as internet service providers, payment processors, fulfillment partners, customer support partners, and data analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive personal information without your consent or for the purpose of inferring characteristics about you.

With your consent, we share personal information for the purpose of engaging in advertising and marketing activities, as described below.


Third-Party Websites and Links

Our Website may provide links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies, as well as their terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information found on them. Information you provide in public or semi-public places, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without limitation as to its use by us or by third parties. The inclusion of such links does not, by itself, imply any endorsement of the content of those platforms or their owners or operators, except as disclosed on the Services.


Children’s Data

The Services are not intended for use by children, and we do not knowingly collect any personal information from children. If you are a parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request its deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) personal information of individuals under 16 years of age.


Security and Retention of Your Information

Please note that no security measure is perfect or impenetrable, and we cannot guarantee “perfect security.” Additionally, any information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information.

The length of time we retain your personal information depends on several factors, such as whether the information is needed to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.


Your Rights

Depending on where you live, you may have some or all of the following rights regarding your personal information. However, these rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request as permitted by law.

  • Right of access / knowledge: You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.
  • Right to deletion: You may have the right to request that we delete your personal information.
  • Right to correction: You may have the right to request correction of inaccurate personal information we hold about you.
  • Right to data portability: You may have the right to receive a copy of your personal information and request that it be transferred to a third party, in certain circumstances and subject to certain exceptions.
  • Right to opt out of sale, sharing, or targeted advertising: You may have the right to instruct us not to “sell” or “share” your personal information or to opt out of processing for targeted advertising, as defined by applicable privacy laws. If you visit our Website with the Global Privacy Control opt-out signal enabled, we will treat this as a request to opt out for that browser and device.
  • Right to restrict processing: You may have the right to request that we stop or restrict the processing of your personal information.
  • Right to withdraw consent: Where we rely on consent, you may withdraw it at any time.
  • Right to appeal: You may have the right to appeal our decision if we deny your request.
  • Communication preferences: You may opt out of receiving promotional emails at any time using the unsubscribe link. We may still send non-promotional messages related to your account or orders.

You may exercise these rights as indicated on our Website or by contacting us using the details below.

We will not discriminate against you for exercising your rights. We may need to verify your identity before processing your request. You may also designate an authorized agent to act on your behalf, subject to verification requirements. We will respond within the timeframe required by applicable law.


Complaints

If you have complaints about how we process your personal information, please contact us. If you are not satisfied with our response, you may have the right to appeal or lodge a complaint with your local data protection authority. For EEA users, a list of supervisory authorities is available online.


International Users

Please note that we may transfer, store, and process your personal information outside your country of residence. Your data may also be processed by staff and third-party service providers in those countries.

If we transfer your personal information outside Europe, we rely on recognized legal mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent safeguards, unless the destination country is deemed to provide an adequate level of protection.


Contact

If you have any questions about our privacy practices, this Privacy Policy, or wish to exercise your rights, please contact us at:

Email: hello@momnmoi.com

Address:
Centro Comercial S. Francisco Loja 57
Alameda de S. Dâmaso
4810-286 Guimarães
Portugal


For the purposes of applicable data protection laws, we are the data controller of your personal information, unless otherwise stated.